Each summer, The 1940s Experience transports visitors back in time.
We helped the Isle of Wight Steam Railway promote this much-loved event with a full range of creative assets inspired by wartime nostalgia.
Each summer, The 1940s Experience transports visitors back in time.
We helped the Isle of Wight Steam Railway promote this much-loved event with a full range of creative assets inspired by wartime nostalgia.
The Isle of Wight Steam Railway approached us to design a comprehensive range of marketing materials for The 1940s Experience, their popular annual event.
The aim was to refresh and expand upon the existing design work we originally created, ensuring the event’s look and feel remained consistent, recognisable and engaging across both print and digital platforms.
Building on the visual foundations of our original design, we created a full suite of new promotional assets that celebrate the event’s wartime nostalgia and family-friendly atmosphere.
Our deliverables included a billboard advert, DMPU, gate banner, social media grids, stories and event graphics, as well as adverts for the Isle of Wight County Press, Island Echo and Isle of Wight Observer.
The refreshed creative gives The 1940s Experience a strong, unified presence across multiple channels, helping to attract visitors and build excitement for one of the Island’s most nostalgic events.
By modernising our original design while preserving its period-inspired character, we ensured the campaign felt both authentic and fresh, perfectly complementing the heritage of the Isle of Wight Steam Railway.
